Apple’s latest flagship handsets – the iPhone 15 Pro and the iPhone 15 Pro Max – are selling at a much higher premium than the official retail prices of both models. This is even though both the new models went on sale in several markets around the world earlier this month. The company’s online store sells the iPhone 15 Pro Max Natural Titanium variant at Rs. 20,000 over the MRP in India.
A recent report from noted Apple analyst Ming-Chi Kuo explains why. He claims that production challenges are still plaguing the new iPhone 15, keeping it in short supply. This is why it’s essential for people interested in buying the iPhone 15 Pro or iPhone 15 Pro Max to act quickly if they want to secure their order.
Those who don’t pre-order the handsets must wait until mid-November or longer. This is because Apple has started shipping the handsets by sea instead of air, which will impact the delivery time. Moreover, the company will only be able to ship a limited number of the new iPhone 15 Pro or iPhone 15 Pro Max daily. This will keep the devices sold out for months to come.
This year’s iPhone 15 Pro and the iPhone 15 Pro Max feature a titanium frame, which is much more rigid and lighter than aluminum. This has pushed the manufacturing costs of the phones higher, which is expected to impact their prices significantly. Moreover, the new handsets also feature a powerful A17 chip and Dynamic Island, which should improve the graphics performance of the devices.
Furthermore, the two smartphones also include an upgraded camera with a 10x optical zoom. This will help the users capture sharper and better-looking images on the go. Both the new iPhone 15 models feature a USB-C port, enabling them to transfer data much faster than before. In addition, the iPhone 15 Pro features a dedicated Action button that replaces the mute and silent switch. This button can launch voice memos, activate popular accessibility features, and perform various other tasks.
This is a welcome change, as it will allow disabled users to access the features on the device easily. The new iPhone also comes with iOS 17, which will introduce valuable features such as live voicemail screening and standby mode that lets the users use their smartphones as a clock or shuffle through photos. The iPhone 15 is also a lot more environmentally friendly than its predecessor. It uses 100 percent recycled rare earth elements in magnets and is free of mercury, PVC, and beryllium. In addition, over 99 percent of the packaging is fiber-based, which brings it closer to Apple’s goal of eliminating plastic from its products by 2025.