BYD, the world’s largest electric vehicle (EV) manufacturer, has surprised the global market with its pricing strategy. Unlike competitors who undercut foreign rivals with lower prices, BYD’s EVs are priced significantly higher outside China. This double standard has sparked curiosity – why the hefty markup for export models? The answer lies in a combination of factors, primarily driven by the contrasting market dynamics between China and the rest of the world. Cutthroat Competition at Home: China boasts the largest auto
