Google is deploying two new artificial intelligence-powered features for advertisers to automatically find the best ad placements for brands across the tech company’s services. The move demonstrates that artificial intelligence has become an essential part of Google’s advertising strategy as the company continues to push for automation in the workplace. NPR’s Scott Pelley reports. In recent months, AI has dominated the tech industry as Google and other companies have developed novel chatbots that can respond to users in open-ended conversations.
