On Friday, South Korea’s Hyundai Motor Company announced plans to launch Japan’s most affordable compact electric car, aiming to break into a market dominated by domestic automakers known for their advanced petrol and hybrid technologies. The launch of the Inster follows Tesla’s efforts to pave the way for foreign brands in a country where EV adoption has been relatively slow. Priced at 2.85 million yen ($18,000) for the base model, the Inster significantly undercuts the 3.63 million yen price of
